Fashion Group International geared up for 2022 Rising Star Awards, by welcoming finalists and friends to a joyous, pre-awards fete, at the Diesel flagship store in Soho, New York. Ana Martins PR gathered industry’s movers and shakers along with talented “rising stars” so it was great to feel all that creative energy and pre awards excitement. Maryanne Grisz, FGI President and CEO welcomed all the guests and finalists who have all been in business less than six years. They are following footsteps of currently very popular, past Rising Star Awards 2022 winners. Jason Wu,Tory Burch, Joseph Altuzarra to name a few.
“FGI has a mission and passion to support the next generation of creators, in apparel, beauty, and aligned industries. Emerging from our industry’s time of prolonged introspection and artistic evolution, we welcome new creativity and hope for an inspired future.” – Maryanne Grisz, FGI President and CEO
POP Style TV met few Fashion Group International Rising Star finalist in the beauty category. Curl Daddy founder, Edwin Borquez Pierrot shared with us why he started his brand: “Curl Daddy started from a process that I went through that really made me love myself. But most importantly which then transitioned into a transformation that made me love my hair. Of course 60% of what you apply on to you is absorbed into you, into your system. So that is why Curl Daddy is about vegan products, free of harsh chemicals that are great for all curly textures.”
While mingling with all the fabulous guests, we noticed a lady holding some sort of colorful sticks. Of course this attractive packaging made us curious. Turns out, it was Abby Wallach, co-founder of Sparti Scents so she presented a new cool way to wear fragrance or a first of a kind innovation that’s portable, colorful, playful, and it also has skincare ingredients. Perfect for Gen Z generation.
When asked why did she think we need this product Ms. Wallach said : “We need this product because it is the first fragrance in the world that you can see in color and you can take with you anywhere you go. So now that we are all back in action on the go living full lives, it’s a great part of your beauty routine and you can put it on all day long. So it’s not just your alcohol based spray. It’s a super cool portable perfume stick that you pop in your pocket. You take it everywhere you go!”
Fashion Group International (FGI) will reveal the winners of the 2022 Rising Star Awards at a luncheon on Tuesday, May 10, 2022, from 11am-2pm at The Lighthouse, Pier Sixty-One on the Hudson .Discover more at fgi.org