BeautyCon took over Pier 36 in NYC on Saturday, October 17th for the second time. Hundreds of content creators and celebrities came together to network, discuss the future of online media and test out latest beauty products. Organized in partnership with Cosmopolitan and Seventeen Magazine BeautyCon was bigger, better and even more exciting than last year.
Pop Style TV had the opportunity to participate in different presentations, play games and interact with over 30 brands. Tarte Cosmetics, Maybelline, Revlon, Physician’s Formula, Elizabeth Arden, NYX Cosmetics were just a few.
Panels took place at the indoor stage where we all had the opportunity to communicate with some of the best in the industry and the highlight of the day was seeing Joe Zee signing his latest book “That’s What Fashion Is.”